Enrollment Form

If you are a member, please purchase this course at the Member Price. If you are not a member, please purchase this course at the Non-Member Price. Not a member? Contact members@enrollment.org to get started!

Course curriculum

  • 1

    Orientation and Introductions

    • Read: Welcome to the Course!

    • Read: Meet Your Instructors

    • Watch: How to Navigate Your Course

    • Engage: Introduce Yourself

    • Engage: Virtual Meetup

  • 2

    How to Form a Retention Committee and What Your Committee Should Be Doing

    • Watch: The Role and Responsibilities of Retention Committees and Its Members

    • Engage: Retention Committee Performance Reminders

    • Bonus: What is Your Recipe for Retention?

  • 3

    Articulating Your Differentiator

    • Read: How to Know When Your Organization Needs a Brand Message Strategy

    • Watch: Craft a High-Impact Value Proposition to Differentiate Your Private School Online

    • Engage: 10 Questions Every School Should Be Asking Themselves

  • 4

    Why “Inclusivity” Must Permeate Your Admissions Messages

    • Read: Switching Your School's Frame Towards a More Inclusive Culture

    • Watch: How and Why "Inclusivity" Must Permeate Your School Messages

    • Engage: Steps to Flip Your Frame

  • 5

    How Conversion Rates Affect Enrollment

    • Read: Data and Its Use: Bringing in the Experts

    • Watch: Understanding Conversion Rates and How it Affects Enrollment

    • Engage: EMA Conversion Rates Worksheet

  • 6

    How Did We Do?

    • Your Feedback is Important to Us!

Specifications of the Individual Online Learning Course

Customer shall be entitled to designate one User who will have access to use of the professional development course identified on this webpage, which will be made available by EMA to the one User as specified below for one calendar year:

The asynchronous course identified on this webpage and made available by EMA through the Thinkific platform (subject to Thinkific’s terms and conditions), with the ability for the User to earn a certificate of completion for the completed course.

  • Customer shall be entitled to select only one course pursuant to this Order Form and may not change that selection once submitted.
  • If Customer desires access to additional courses, Customer shall be required to submit an additional Order Form and pay the fees for the additional course.
  • Only EMA Members are entitled to discounted pricing.


BY CLICKING THE ENROLL BUTTON ABOVE, THE PERSON ACCEPTING THIS ORDER FORM ON BEHALF OF CUSTOMER IS REPRESENTING THAT THEY HAVE THE LEGAL AUTHORITY TO BIND CUSTOMER TO LEGAL AGREEMENTS AND TO ACCEPT THIS ORDER FORM ON BEHALF OF CUSTOMER, THAT CUSTOMER AGREES THAT THE ELECTRONIC ACCEPTANCE OF THIS ORDER FORM SHALL HAVE THE SAME LEGAL EFFECT AS A HAND SIGNATURE OF THIS AGREEMENT BY CUSTOMER AND THAT CUSTOMER IS ACCEPTING THE TERMS OF USE AND THIS ORDER FORM.